Fashion & Apparel · India
India
Since 2000
Fashion & Apparel
The new minimal terrain
Took Indian Terrain’s online business from near-zero to a significant revenue channel, building full-funnel digital infrastructure that compounds.
Performance Marketing
Growth Ads
E-Commerce
Retention
Fashion
150
X
Revenue scaled
30
L
Peak monthly spend
15
MON
To ₹1.5 Cr/month
The Challenge
Minimal digital revenue of ~₹1 lakh/month with no retention infrastructure or customer analytics in place.
Our Contribution
Managed complete digital marketing — Google, Meta, SMS, email, web push, WhatsApp — and built retention and analytics infrastructure from scratch.
Results
- Scaled monthly revenue from ~₹1L to ₹1.5 Cr in 15 months
- Ad spend scaled from ₹20K to ₹30 Lakhs/month as ROAS improved
- Retention channel and customer analytics initiated
- All acquisition and retention touchpoints managed end-to-end
Key Result
1.5
Cr
PER MONTH
Impact
Took Indian Terrain’s online business from near-zero to a significant revenue channel, building full-funnel digital infrastructure that compounds.